I gave a talk on the topic matter pertaining to "Johor Property Market Outlook  2009" early January 2009. During the talk, I was surprised to find there are  still many local Johorean who  knew very  little on Iskandar Malaysia (IM)  and/or hardly have any interests in understanding what IM is all about. From  what I've gathered so far, foreigners seem to be more "excited" with IM as  compared to locals. I do not wish to elaborate too much on why this is  happening, the fact is, there are simply too many white elephants running around  in Johor Bahru city over the years. 
 
This time round however, I stand to  differ. To me, IM is a bold and yet tactful long term plan for Johor Bahru, i.e.  to focus, enhance and improve the level of service industry in Johor  Bahru. This is a very tactical approach as I dare to say Johor state  has been doing  well so far in respect of industrial and agricultural sectors,  should we want to go further and make our economy more well-rounded, service is  the thing to go for. The same goes to many other foreign economies where the GDP  percentage for service sector is ever increasing. 
 
During the talk, one  question was asked, " why does Johor State Government want to spending hefty sum  of money to build new government buildings in Gelang Patah? Is there a need for  it". First of all, I am in no position to answer this question. Secondly, this  question to me is now irrelevant. The new Johor State Administrative Centre has  already been completed and the state government departments are moving in   stages by stages starting early this year.  The question we all should be asking  right now is "how can we play a role in Iskandar  Malaysia?"
 
Especially during this challenging time, we should  all get involve more with IM and explore our business opportunities with all the  key players in IM, which my company has done so ever since its inception. We  have already benefited  and we are very optimistic about it. When's your  turn?
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